Automotive Purchasing News Review 4 August 2014 - page 5

5
28 April 2014
automotive purchasing
VolvoCarsannouncestrongglobal sales
Aug 1, 2014
Posting an 8.3 percent uptick in it July retail sales compared to the same month in 2013, the
Swedish carmaker has pointed to strong growth in China and Europe. According to Volvo
Cars, the positive momentum continued for the brand in July, with retail sales of 36,438 cars
being driven by a strong performance in several key markets.
Highlights:
Global sales of 36,438 cars, up 8.3 percent versus July last year
China sales up 47.8 percent
Volvo Cars’ thirteenth consecutive month of growth
Year-to-date sales of 265,451 cars, an increase of 9.3 percent versus 2013
China retains its position as Volvo Cars’ largest market with July sales amounting to 6,858
cars, up 47.8 percent versus last year. The Volvo S60L sedan was the main growth driver
while the Volvo XC60 crossover was the best-selling model.
Another highlight was Sweden, where Volvo Cars outperformed the market selling 4,100
cars, up 25.8 percent from last year. Demand for Volvo’s XC-range carlines continues to be the
main driver of growth while the Volvo V70 and V60 were the two best selling cars. Meanwhile,
the United States became Volvo Cars’ second largest market in July with 4,897 retail sold cars.
The Volvo S60 and XC60 models were the best-selling models during the month.
Positive momentum
“I am very pleased to see a continued positive momentum in our sales performance.
Customers are clearly appreciating our new products and engines”, says Bernard Bradley
(pictured), Vice President Global Commercial Operations at Volvo Cars. “This is very
encouraging in preparation for the global reveal of the all-new Volvo XC90 in August”.
Retail sales status (deliveries to end customers) for Volvo Car Group is as follows:
China
4640
6858
47.8% 33 342 45 413 36.2%
USA
5908
4897
-17.1% 38 486 34 228 -11.1%
Sweden 3258
4100
25.8% 28 643 34 611
20.8%
Western
Europe
13 324 14 429 8.3% 93 956 102 059 8.6%
Other
Markets
6520
6154
-5.6% 48 340 49 140 1.7%
TOTAL
33 650 36 438 8.3% 242 767 265 451
9.3%
2013 2014 Change 2013 2014 Change
July
January - July
Best-sellers
The Volvo XC60 was the best-selling model in July with 10,803 sold cars (2013: 8,810),
followed by the Volvo V40 and V40 Cross Country for which deliveries reached a total of
9,006 cars (8,533). The third best-selling model was the Volvo V60 with 4,466 cars (4,219).
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